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shiny new website!

Today, I am very excited as my website is sporting a brand new look to celebrate the launch of my 2012 collection! My web designer loves to keep challenging himself, tweaking and improving his work, adding new functions and generally keeping the website fresh, exciting and easy to use. He had some ideas about changes he wanted to make and it seemed like the perfect opportunity to set these in motion.

We’ve kept our signature deep, rich, chocolate colour scheme but added some subtle textures for extra drama and depth. We have a lovely striped background now and a subtle texture on the footer to reflect the leaf and flower swirl design. The most recent news items from this blog are on the homepage, plus some lovely little boxes where you can found out about our most popular products and what we have been up to. The promotional video has a new location and OMG is it amazing when you click on it to have a watch! There is also a “Featured in” section, where you can see some of the lovely blogs and magazines that have featured Cakes by Beth. Thank you to all of them! And all this before you’ve even left the first page! 😉 There are lots of really nice, neat (just how I like it) and intuitive sections on our products, services and how we can help but I’ll leave those as a surprise so you can have a little explore.

So in conclusion, I absolutely love it! Of course, I couldn’t forget about the absolute cherry on top of the cake {pun most definitely intended 😉 } and that is the 2012 Collection Look Book!  This is a collection of cake designs that I am really excited about, along with coordinating accessories, which are perfect for wedding favours or as part of a dessert table display. I will write a more detailed post on the full collection, what inspired me and how I put it all together, very soon. In the meantime, I hope you like what you see 🙂

Thanks so much for dropping in, I hope you enjoy touring the new website and browsing through the 2012 Collection Look Book. If you are even half as excited as I am, you’ll have a great time!

Beth x

27/01/2012 - 2:02 pm

Weekly Wedding News 27/01/2012 « The Wedding Community Blog - […] To Celebrate the launch of her 2012 collection, Cakes by Beth has a new look website […]

06/02/2012 - 4:30 pm

Paul 'wolfman'Sheerin - He is a very talented web designer. I too have used him…. And he is a lovely man!

08/02/2012 - 11:39 pm

cakesbybeth - Not that I’m biased or anything but yeah, I totally agree with you 😉 x

10/02/2012 - 9:05 am

Lissa (The Wedding Bistro at Bellenza) - Congratulations on the new website format! Fabulous way to showcase your cake creations!

10/02/2012 - 10:24 am

cakesbybeth - Thanks so much Lissa! A lovely comment as always! We’re still tweaking and adding things, and there are always new cakes to go up so hope you enjoy what you see xx